Making iconic brands is a strategic process just like a game of chess, do you know your next 5 moves?
well, i do! what you need is my
- articles
- Mon, 22:20 pm
- Jun 02, 2008
- by bam
Every business in any industry depends on the ability of it's managing team to be able to make decisive and crucial decisions but there comes a time where a true leader has to put his/her feet down and make THE Final decision. The creative and innovative cycle of any product or service is never ending. You can always come up with a better idea, perfection is at infinite.
Executive Decision making is a quality true leaders are born with. It's the ability to say enough is enough lets make something happen with what we've got or else we're going to lose our chance. 
The lack of Executive decision making is truly evident in web startups. They never run out of creative ideas to do with their web sites but what they mostly end up with is not just lost chances but totally wrong products for the wrong target market.
You come up with an idea that a small team around you (or a few of your friends) label it "brilliant". You spend countless hours mapping all your ideas together. You start the development process but every other week another new idea hits you and with all excitement you add it to your production queue and push off the launch date by a few more weeks. It's been a year since you started, you were suppose to launch by now but because of all the things you've added you'd need another 6 months to develop. meanwhile you're on sites like mashable and techcrunch and they have just announced a site that is doing exactly what you originally thought of doing. you start crying. you keep telling youmeanwhile most of the blogs can't seem to get enough of the competitor site even though you think their glass is half empty.
Another year passes and you're site is finally done and you're ready to launch but you no longer have just one competitor but 4 other sites have joined the niche market. you contact all of the big blogs and any PR source you can get your hands on but they turn you down and label you as "Just another [blank]", you tell your self i came up with the idea first a little under 2 years ago but now it's prime time is long over, there are enough competitors dominating the market that no matter how much publicity you even get it won't help your cause.
you've wasted 2 years of your life, you've missed yet another opportunity wave and now you've have to go through the innovation process all over again for a totally new and unique idea. The question is "are you going to learn from your bitter experience?"
if this has not happened to you still the same type of question still applies. Are you going to learn from the mistakes many sites are making today?
Executive Decision Making is all about optimizing your opportunities instead of wasting them. It involves sacrifice, it's a hard and risky decision but at least you won't waste 2 years of your life and wonder about it after.r self this site only has half of the features you're going to have.
- blog
- Sun, 01:06 am
- Jun 01, 2008
- by bam
First off, sorry for my sudden absence for couple of weeks, normally this time of the year is the craziest for me due to the nature of my businesses. I don't know why the smell of summer has this effect on people and businesses, but you won't find me complaining.
what's interesting about the societies, businesses, and people is that it's a lot easier to patch things up with temporary solutions that more problems than they fix. I seem to be noticing these flaws a lot more than i used to. I was a designer once so i know i still have the open eye to spot the little weird stuff but some of things i see are so obvious that i don't know why they haven't been fixed yet. read on and i'll let you in on some of them...
So far this year i'm finding my self fixing things more than i invent. I've always been a thinker, that's what i do best. You tell me your problems that no one seem to be able to fix and i'll give you several solution you never thought were possible. I invent solutions!
For the last few week, however, i've been working on several project in need of fixing. Not knowing anything in regards to the nature of these projects required a lot of extra work. The more i found out about these helpless projects the more i realized i might not be able to handle the load. They are all too different and located at different location, managed by totally different types of people and not to mention all vary in terms of budgets and forecasting goals.
But without getting into too much details (NDA Agreements) lets talk about the obvious problems i've encountered.
1) Gas problems, since it's very popular these days: cars use gas, a lot!! they have combustion engines with pistons that go up and down, burn fuel to propel the motion so that the car can move. but the technology is not all that different from 100 years ago, sure they've got smaller and more efficient but are you telling me there is no other way for the engine to work on gas? forget about electric cars for this topic, for now.
2) Most people are not leaders, they just don't have it in them yet they insist on being leaders simply because they've got the ambitions for it. Most of these leader-wanna-be's start their own online business you can guest where their business ends. now do tell or even help these people realize the true problems they have.
3) %99.999 of all newly launched web sites (blogs, web 2.0, web infinity...) fail, actually they never get any where even if you don't like to admit you've failed, but if you look deep enough you can figure why you're going to fail, but you never take note of that as something to avoid or to make sure to include. I can tell if a website is going to fail or succeed within 5 min of hearing about it or within 30sec of looking at it!
4) Add yours here...
- articles
- Thu, 17:56 pm
- May 15, 2008
- by bam
I don't care what people say but being optimistic at all times is the worst thing you can be. If you are optimistic at all times then you are in a state of fully daydreaming. In your mind the underdog always wins; web site traffic pours like thunderstorm; money grows on trees; and stock market always goes up and so on...
At the same time being Pessimistic at all times is equally worse. In your mind you have the worst luck; you can never win; there are too many other people better than you; everything you try to do the opposite happens. People who are pessimistic at all times tend to not do anything at all because they say to themselves "if i'm going to fail then why bother trying!" and my answer is always "but if you don't try, you never know!".
Here is where the balance comes in, both optimists and pessimists are only right about half of the things and in the real business world they fully compliment one another. since examples are the best way to convey a message here are a few of them:
OPTIMIST would say:
"We have a web 2.0 idea and when we make it and launch it, within 1 year we'll be like google"
PESSIMIST Would say
"We can never beat or match google so why bother"
BALANCE of the two results:
"It's hard to beat google, but we still have a chance to make good grounds, and what if we never get the traffic we need to make decent money so what do we have to do? lets plan this to the smallest detail"
OPTIMIST would say:
"We have an idea and millions of people would want it"
PESSIMIST Would say
"it's a stupid idea because nobody would want it"
BALANCE of the two results:
"What would make a million people want it? and what do we need to consider if nobody wants it? Either way lets put our target getting a 1,000 customers first then we can worry about the next 10,000 and the next 100,000 and eventual million target"
Balance allows you to see things in perspective, like seeing both sides of the coin, it helps you plan for the best and the worst. Knowing about the worst things allows you to be prepared in case they happen, also knowing there even worse things that could happen also gives you enough motivation to be optimistic about even the little gains. Balance allows you appreciate you gains, your efforts and your life. It's helps you avoid pitfalls and makes every mistake a step closer the ultimate success.
So go ahead and be pessimistic and optimistic at the same time. It's only good for you!
- blog
- Wed, 01:00 am
- May 14, 2008
- by bam
Ever wonder what this world would be like if it was all peaceful, and perfect. No wars, no chaos, no tension and no racism. I personally would never want to live in that world. It's boring, it's static, nothing interesting ever happens.
To me any type of chaos is an opportunity where we can exceed the beyond traditions and challenge the status quo. With chaos comes innovation, solutions and different wants and needs. People are no longer in the same level, they each live for a different purpose with a different perspective on life. In business and commerce there is an entire philosophy around Chaos Theory where financiers leverage off other's misfortune. Now i ask you "can you feel the chaos? are you going to do something about it?
Every meeting i go to, every pitch i hear, and every person i meet talking about their dreams of making it big online, i constantly ask myself, there are so many opportunities out there yet why are people stuck on the same type of ideas? why is it that they cannot see the silver lining with chaos? that's where the gold is!!
Internet is a big mess, nobody can organize it; it's not user friendly; we're still stuck on the stone age HTML output; as soon as one site becomes a little popular all of a sudden 100 others just like it pop out of every corner you can imagine; we read tons of news sites yet don't know who is telling the truth or what side they are on; trendy ideas come and go but the ones that make it mainstream are probably the crappiest of them all; and last but not least we've given the power of influence to a bunch of people who can't decide what clothes to wear ( Arrington, Scoble, Zukerberg, Rose,...) let alone tell us what we should follow or do on Internet. How we got here doesn't really matter, where are we going next is the question you should be asking your self.
The opportunities are all around you, find a chaotic space and make it even more chaotic this seems to be the secret to making a very popular website.
But seriously, find a problem and give it your 2 cents trying to fix it. Do NOT go after ideas that everybody else is also thinking about, no, just find a simple and easy idea and develop it, launch it and promote it. If one idea didn't work then try another one, you might go through 10, 15, 50 or 100 ideas before one really blows up, so keep trying to solve problems. Don't try to make money, money should always be just a side effect.
- blog
- Sat, 00:25 am
- May 10, 2008
- by bam
This week was a crazy one to say the leat. I found out that i've been black listed on twitter because i have too many friends and following even more people which is not ok by a small group of unknown geeks. What's even crazier is the fact that i've become even more popular because i disliked the spam label the black listing people gave me so i went on a ranting. I've been receiving twitter messages, private messages, emails and etc... reacting to my "rantings"
So here i am at a cross road. till now i've been writing about some intelligent and informative articles in which a lot thinking and research goes into and while the readership is growing at a slow pace but the reaction is simply none existent. On the other hand i start talking my heart out by rating about a silly twitter issue and i get not only a lot readership but also a great deal conversation and reaction.
My dilema is i wanted to turn this site into a very smart and resourceful site, but i also wanted to grow the traffic to beyond 100k hits per month by end of July.
I'm going to do some deep thinking this weekend. I have to figure out a way to do both. I simply do not want to lose the respect of the people who have been following me to date and would like to keep them around for many years to come.